To celebrate the Bentley Supersport convertible breaking the ice speed record, watch maker Breitling has released a special edition chronograph to honor the achievement. The color scheme of the watch will match the production version of the special edition convertible that will be released everywhere

French tennis company Lacoste, & Los Angeles-based denim company Earnest Sewn have worked out a new line of co-branded denim and polo shirts. The collaboration will result in Lacoste branded Earnest Sewn jeans for both men and women being sold at U.S. Lacoste stores, and co-branded men’s polo shirts showing up at Earnest Sewn stores. [...]

First we’d like to welcome our new Contributer, Hillius. With him joining our ship, we’ll be introducing the Swag portion of the Automotive Lifestyle. Stay tuned for some interesting articles!